This past month we spent a day at the industry Promotional Products Trade Show in Chicago, a mid-year expo where the top factories traditionally showcase their new products and printing methods.
As a promotional products creative agency, going to industry trade shows feels like going on a creative expedition in search of new discoveries, and we always come back with fresh ideas for our clients.
Since one of the most asked questions we get is “what’s new?” we want to tell you about our top 5 favorite new products this season
Fanny packs have made a comeback, and it’s BIG! They come in all shapes and sizes, all kinds of materials and price points. From running belts to clear fanny packs, security traveling belts, there is a style for every occasion.
Reusable straws made a big entrance in the custom swag world after the disposable plastic ones were banned earlier this year. They come in durable stainless steel, silicone, and even bamboo. And let’s not forget the ones made out of biodegradable recyclable paper. So many ways to brand your business while helping the planet.
This is another super useful product that lets you customize the entire surface with your full-color design. They come in a variety of styles, we love this one that doubles as a stand and it’s collapsible for easy transport.
Creative Drinkware Customization
Technology continues to provide innovation making it possible to print on any surface, with more types of inks for more design styles. One that caught our eye are the new ways you can print on drinkware, making some awesome looking, retail worthy pieces.
Socks are not so new anymore, but they continue to be super hot and they were all over the show. Literally, any style, material and design possibility is available. Yes, we admit it, we love socks and wrote a whole guide on how to order them.
This is another item that has been around for some time, but it’s certainly worth mentioning because not many marketing professionals are aware of it. This is an item that checks all the boxes when it comes to those general giveaways you need in your company swag mix. First off, in these times of privacy concerns, it’s relevant. It’s also inexpensive enough to have a stack ready for those last-minute functions. And lastly, it’s unlikely your audience is getting anything like this yet, so they’ll be using yours.
Interested in Upgrading Your Company Swag?
We love helping marketing professionals find the right swag that will add the wow factor to their events and promotions. We understand you’re busy and have deadlines, and we’re here to find what you need and get it to you on time, and on budget.
Get in touch and let’s get started!
We look forward to working with you!